What is Predictive Scoring?

December 7, 2015
You may know about lead scoring from your marketing automation platform, but what is predictive scoring? Check out the video to learn just how predictive marketing can help you prioritize leads and go after the right accounts.
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Webinar: What is driving the predictive marketing revolution?
Webinar: What is driving the predictive marketing revolution?

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What is Predictive Marketing?
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